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Horizon West Dental Crawford, Nebraska

Issue: Fall 2010
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Dr. Justin Moody returned to his hometown in Crawford, Nebraska in 1997, to share and eventually take over the practice of his family dentist. In 2006, he began to think about how new technologies might benefit the business and the decision was made to implement DEXIS® 2-D intraoral digital X-rays. Using the system improved the imaging process and was instrumental in creating dynamics that would change the Doctor’s approach to patient care and the way he practiced dentistry in general.

“The future is in the technology…especially in digital impressions and milling,” points out Dr. Moody. “i-CAT® 3-D scans are invaluable in treatment planning and the CAD/CAM products E4DTM and E4D DentistTM allow me to generate restorations in my office.”

One year later, plans were made to increase the facility’s space and focus its services on comprehensive and implant dentistry. Horizon West Dental’s renovation added an additional 8,600-sq. feet to the existing premises, giving a total of 10,000-sq. feet for the new office. “In order to provide an optimal level of care and to attract high-quality professionals to rural Nebraska, we needed to make a commitment to the facility, the equipment, and technology,” points out Dr. Moody. “I worked with my Henry Schein Dental Equipment Sales Specialist Ryan Lingenfelter and the company’s design team to coordinate the project. I needed technologies that would help us to achieve our clinical goals and go forward with our projected future growth. We used many of Henry Schein Dental’s services to get the desired outcome for our business.”

Horizon West Dental’s 8 operatories contain industry-leading equipment and technologies that made it possible to offer expanded treatment choices that include a core of dental implant placement and restoration options, no-prep and conventional veneers, same-day crowns, soft-tissue procedures, and in-house tooth whitening. “The future is in the technology…especially in digital impressions and milling,” points out Dr. Moody. “i-CAT®3-D scans are invaluable in treatment planning, and the CAD/CAM products E4DTM and E4D DentistTM allow me to generate restorations in my office. The linking of these two high-tech products for surgical implant guides is very exciting. Having the proper dental imaging makes results more predictable, saves time for everyone involved, and also lets me fit more patients into my daily schedule.”

“Our new space tells the story of how you can have the very best in state-of-the-art dental care in a small, rural community. The total experience has been beyond our wildest dreams.”

The office’s ergonomically superior layout streamlines the practice’s daily activities and reduces workplace stress. There are a number of “firsts” for the office, including a surgical suite for dental implants, an in-house laboratory, and a spacious continuing education center. Five of the eight operatories overlook the 8th hole of an adjacent golf course and offer refreshing views of the rustic natural surroundings. Clean, contemporary furnishings and elements such as concrete countertops, suspended ceilings, and vessel sinks throughout the facility give it great style impact.

Horizon West Dental now enjoys increased production and the ability to offer patients a variety of treatment options in a comfortable and supportive environment. “Dr. Moody has an office that lets him express his standards of patient care,” notes Equipment Sales Specialist Ryan Lingenfelter. “Our entire team: Field Sales Consultant Gabe Olson, Equipment Service Technician Mark Junek, Regional Manager Eric Nuss, Equipment Sales Specialist Jim Farrell, and Office Designer Jennifer Rhode contributed their individual talents and skills to bring this project to fruition and ensure that the Doctor could successfully meet all of his business goals.”

“The flow of the office is very efficient,” comments Dr. Moody. “There is seamless integration of equipment and technology. Our new space tells the story of how you can have the very best in state-of-the-art dental care in a small, rural community. The total experience has been beyond our wildest dreams. We have nearly double the new patients, and we have many local dentists who refer their dental implant patients to us. I always want to do the best for my patients. We must never forget that it is all about the patient.”

From left to right: Mike Minor, Special Markets ESS; Ryan Lingenfelter, Equipment Sales Specialist; Dr. Mark Griffiths, DDS; Eric Nuss, Regional Manager; Dr. Justin Moody, DDS; Dr. Kaylene Harms, DDS; Dr. Travis R. Dickey, DDS; Casey Silvas, Regional Manager Special Markets; Gabe Olson, Field Sales Consultant

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