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Dental Blog by Tag: budget

Are you guilty of shotgun marketing?

Posted On: Saturday, February 23rd 2013 by

Categories: Dental Practice Marketing | Tags: , , ,

Most doctors will agree that shotgun marketing isn’t effective, and it is crucial to success to have a marketing plan in place. So why do so few practices have one? Douglas Sligting, President of Dental Branding, discovered that most doctors simply don’t know how to create a comprehensive marketing plan. He offers a few helpful […]

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Five Great Ideas to Increase Production and Decrease Expenses In Sterilization

Posted On: Tuesday, December 4th 2012 by

Categories: Dental Practice Management, Dental Practice Technology | Tags: , ,

(Mark Tholen, DDS, MBA is our guest blogger today at Sidekick Magazine) Our thoughts do not naturally turn to the sterilization area when we consider methods of increasing production in the office. But production many times is a euphemism for profitability, and there many opportunities to improve practice profits in the average sterilization area…five, to […]

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