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Amazing Décor and State-of-the-Art Technology Key to Innovative Business Model
The California-themed office at Smiling Seal Pediatric Dentistry in Valencia, CA begins in the “Hollywood” area of the waiting room with Drs. Choi and Ebrahimi making their red carpet debut in a tooth shaped hot-air balloon. The front desk comes to life with a 3-D beach scene complete with whimsical sea creatures and a dramatic full-sized palm tree. Behind this amazing décor is an innovative office plan to help local dentists become business owners. Without incurring any upfront costs, the Smiling Frog Group allows aspiring practice owners to work as staff doctors for the first two years and begin profit sharing and a buy-in process in the third year. Full Article › |
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Heavily impacted by Hurricane Katrina, Dr. Tony Soileau’s once successful practice was now struggling with low production and debt - despite his attempts to reduce overhead as much as possible. When Dr. Soileau was contacted by D4D Technologies to test-drive a new CAD/CAM system, he embraced the opportunity, and the E4D system changed what he thought about CAD/CAM dentistry. As the technology improved, Dr. Soileau was able to reduce his restoration expenses and maximize profits all because of the E4D system. Within three years, he paid off much of the debt and moved his practice from a 900-sq-foot office to a brand new 3,000-square-foot office. Full Article › |
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Effectively managing and marketing a dental practice is a complex task, which can often distract dentists from what led them to dentistry in the first place - caring for patients. With all the pressures of employee management, OSHA, developing a social media and web presence, etc., the real key to marketing is ensuring patients enjoy their visit and return. Dr. Thaddeus Rowell, an owner of a family dental office, shares his story of purchasing the “Dino Chair” and how its popularity and the use of smart marketing tactics helped to increase the number of patients who returned to his practice. Dr. Rowell was able to focus on patient care as a successful practice management technique. Full Article › |
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